Each movie star has their fan following: Taylor Swift has “Swifties,” Beyoncé’s bought a “Beyhive,” and Ms. Rachel has her “little ones.”
Rachel Accurso — higher identified to her followers as Ms. Rachel — is the “Invoice Nye” and “Mister Rogers” of the subsequent era. Her on-line tv program — geared in the direction of infants, toddlers, and preschool youngsters — has over 9 million subscribers and her movies have collectively acquired 6 billion views.
Her authentic songs are an enormous hit with youngsters and oldsters alike, and he or she prides herself on educating milestones like pointing, clapping, and sounding out phrases.
However youngsters can’t sing and be taught in the event that they’re residing in harmful environments.
On Could 12 — Mom’s Day — Accurso pitched a fundraising thought to oldsters.
“An thought got here to me this morning referred to as ‘messages of affection: to youngsters, for youngsters’ and I’m questioning if I may get your assist with it,” Accurso started. “Please tag Cameo within the feedback so we will make this occur collectively.”
Cameo — a web site that permits customers to purchase personalised movies from celebrities and influencers — doesn’t at present checklist Accurso on their roster. However she’s keen to collaborate with them for an excellent trigger.
“The concept is: I’ll make movies for little ones and all the cash raised on my finish will go to Save the Kids’s Emergency Fund, which is able to go to youngsters residing in battle,” Accurso defined.
Save the Kids is a world nonprofit that lists Accurso as an envoy. By way of the funds raised from her “to youngsters, for youngsters” marketing campaign, Accurso plans to prioritize supporting youngsters in Gaza, Sudan, the Democratic Republic of Congo, and Ukraine.
“Hopefully I could make little ones smile by giving them a private video, after which the cash will go to assist extra youngsters residing in unimaginable circumstances,” Accurso mentioned.
The music schooling trainer wrapped up her message by expressing that her coronary heart was “fully damaged” by the array of violence occurring across the globe.
“Kids ought to by no means expertise the horrors of warfare, these are grave violations of their human rights,” Accurso pleaded. “Kids must be protected, youngsters ought to have wholesome meals, clear water, safety from violence, a protected place to dwell.”
Viewers heeded the decision from Accurso’s put up, tagging Cameo’s account within the feedback and including their very own messages of help.
“Not all heroes put on capes. I’m actually in awe,” wrote one consumer.
“I’m crying, thanks Ms. Rachel!” mentioned one other. “My son is three and you’ve got been [a part] of our lives [every day].”
“Completely satisfied Mom’s Day Ms. Rachel!” mentioned a fellow mother. “You’re superb and we love you a lot!”
Final March, Accurso took a break from social media “for her psychological well being” educating her followers — younger and previous — the significance of self-care. However it wasn’t lengthy earlier than she was again, singing songs, cooing to infants, and checking in with dad and mom to see how she may assist them too.
Through the years, Accurso has repeatedly used her platform for good, by giving out over 3,500 youngsters’s books and supporting the nonprofit Room to Develop, which donates important objects to low-income households in want.
That is additionally not the primary time Accurso has used her TikTok to talk on to youngsters in disaster. On October 19, she launched an authentic music on her TikTok that evoked the identical compassion she’s now echoing 7 months later.
“Peace, peace, peace, all youngsters need to have peace. Protected, protected, protected all youngsters need to be protected,” she sang to the digicam, sending her voice out to hundreds of little ones. “Time to marvel, and time to be taught and play. Love, love, love, all youngsters need to be liked.”
As of the morning of Could 13, Ms. Rachel is just not but on Cameo. We are going to replace this text when her Cameos turn out to be accessible.
Header picture courtesy of Ms. Rachel