Hours earlier than Maggie Rogers took the stage to carry out at Purple Rocks Amphitheatre in Colorado, she hopped on Instagram to fill her followers in on a brand new tour promotion — a ticket improve that doubles as a win for defending reproductive rights.
“Freely giving seat upgrades each nights at Purple Rocks by means of donations to unbiased, native abortion clinics,” Rogers wrote in an Instagram story.
“Along with Deliberate Parenthood of the Rocky Mountains, the unbiased abortion clinics in Denver are: Complete Girls’s Well being Providers, Companions in Girls’s Well being, [and] Wholesome Futures for Girls.”
Rogers additionally tagged the Colorado-based abortion fund Cobalt Advocates and the non-profit Noise For Now.
Rogers is operating the fundraiser by means of Propeller, a web site that incentivizes activism by means of on-line contests and live performance promotions that champion LGBTQ+ rights, reproductive freedom, gun security reform, suicide consciousness, and extra.
Just some weeks in the past, Chappell Roan promised two free Bonnaroo tickets to followers who supported the Human Rights Marketing campaign by means of a Propeller contest forward of Pleasure Month.
And final yr, Noah Kahan teamed up with Propeller to create the Busyhead Mission — a psychological well being initiative that raised over $1.9 million for disaster shelters and psychological well being providers throughout the US.
Annie Flook, Propeller’s director of artist partnerships and enterprise improvement, advised Good Good Good that reproductive justice is one thing that Rogers has “supported for years.”
In response to Flook, Deliberate Parenthood “will probably be tabling and offering sources at every tour cease” alongside Roger’s route, in every single place from the Bonnaroo Music and Arts Pageant in Manchester, TN to her final summer season cease in Miami, FL — a state the place reproductive freedom is extra very important than ever as a consequence of its current six-week abortion ban.
“This marketing campaign got here collectively by means of Propeller and Mick Administration collaborating on how we might higher interact followers in-venue to attach them with this subject that’s extraordinarily vital to Maggie,” Flook stated.
To be able to take part, Flook stated attending followers can textual content “MAGGIE” to 99126 to win an opportunity to improve their ticket or win a signed setlist, after donating to their native abortion clinics and funds by means of Noise For Now.
“This hyperlink is up to date every evening on tour…we select a winner at random and facilitate the ticket improve remotely through textual content,” Flook defined.
Flook stated that Propeller is “one among many companions on the tour” supporting Roger’s initiative and that they’re merely serving because the “digital advertising and marketing platform operating the marketing campaign every evening” as they highlight Noise For Now’s work.
“Noise For Now’s a nationwide initiative that allows artists and entertainers to attach with and financially help grassroots organizations that work within the subject of reproductive justice, together with abortion entry,” Flook stated.
“Reproductive well being care providers, together with entry to authorized abortion, are underneath assault,” she continued. “By organizing profit occasions and campaigns, Noise For Now supplies alternatives for artists and entertainers to make use of their expertise to lift cash and ship a transparent message that reproductive rights are human rights.”
Header picture courtesy of Maggie Rogers/Fb
